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Wednesday, July 29, 2009

Business/Location: Phileo
Address: 416 South St
City: Philadelphia
State:
Zip Code: 19147
Phone: 215-873-8361

Posted by:  Meg Favreau
Photo:  Meg Favreau
   Phileo
When you Google "Phileo," two things come up on the first page: links to South Street's frozen yogurt joint, and links to Bible studies sites that explain that the word "phileo" is a Greek word meaning "a friendship kind of love" (not "a combination of the words 'Philadelphia' and 'yogurt.'") The Bible studies sites also discuss "agape," a divine and unconditional love. None of my cursory skims of the Bible sites include the word for "put it in my mouth" love. Philadelphia's answer to the Pinkberry trend (down to a similar green-and-pink color scheme), Phileo offers a wide variety of tart and sweet self-serve frozen yogurts, from classics like vanilla and chocolate to zippy lychee and cool green tea. Then come the toppings--including fruit, coconut, chocolate AND carob chips--and finally the weighing, because that's right buddy: you are paying by the ounce. But dammit, don't think I'm "hating" on the place--as much as I hate paying that much, as the days hover close to 90 degrees, a cup of Phileo (say, a mix of vanilla and tart peach...?) can be worth it.




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