Jeffrey Wine & Liquors Who Loves It (1)
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Address: 939 1st Ave, New York, NY 10022 (Cross street: E 52nd St)
Neighborhood: East Midtown     Book: New York
Specifics: Liquor
Phone: 212-753-3725
Shopping Jeffrey will treat you right. No Midtown attitude.

    
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On Our Radar:
Jeffrey Right
Posted by:  Craig Nelson

Finding a good wine shop is harder than it looks in Manhattan. Luckily, I had the NFT iPhone app with me the other day when I needed to find some booze in East Midtown (yeah, not my usual hangout, but the mom-in-law is in town). After checking out some random places I saw on the street that we're ridiculously overpriced, I pulled out the iPhone and searched the Shopping category.  One liquor store stood out from the crowd with the blurb, "Jeffrey will treat you right. No Midtown attitude." You know it's a good sign when there's a friendly guy hanging out playing Michael Jackson (RIP). Then I start looking at the prices--at least 25% cheaper than the surrounding places. Finally, I chat with Jeffrey who has been running the store for 33 years. He shares some stories about the old days when ladies with white gloves from Beekman Place would come in to shop. Those old timers from the neighborhood may be long gone, but thankfully Jeffrey is still going strong.

Photo:  Craig Nelson
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Submitted on: 7/6/2009 3:55 PM
By: Rebecca Katherine Hirsch
Rated:
Comment: I love Jeffrey Wright. Good pun. Well done.